WHO ARE WE?
The Artists Behind the Sound
Denislav Dimitrov
Denislav Dimitrov, known in the music world as DenisOnTheKeys, is a seasoned composer with over 20 years of experience crafting music across styles, borders, and generations.
Born into a musical family in 1981, Denislav began playing at the age of 8 and never stopped evolving. His journey spans hip-hop collectives, electronic labels, folklore fusion projects, and international production work - all stitched together by a restless creative spirit.
In the early 2000s, he co-founded a hip-hop group and performed live with original compositions. By 2007, he helped establish UltimateTraxx - one of Bulgaria's first techno labels, with global distribution via Beatport and collaborations with DJs worldwide.
His passion for folklore took center stage in 2009, through work with MG Records, a project dedicated to modernizing Bulgarian folk music. That same passion led to a landmark collaboration with folk singer Albena Veskova, producing both an album and a full-stage dance show titled Albena.
After time spent living and adapting in Germany, Denislav returned with a renewed vision, launching ventures like Made Projects and STEM, and working with a wide range of artists and clients.
In 2023, he co-founded GROOVYLABZ with producer Georgi Georgiev (R&B Records / The Bad Guys), aiming to empower new artists with the combined knowledge of two seasoned producers.
His musical expertise spans everything from jazz and R&B to trap, reggaeton, house, and authentic Bulgarian folk. He holds a certificate in "Cubase Mixing Fundamentals" from Steinberg and continues to explore genres like deep house, melodic techno, tech house, hip-hop, drill, and more.
For Denislav, music isn't just a profession - it's a lifelong dialogue with rhythm, emotion, and culture.
Georgi Manev
Georgi Manev is a visionary producer and a passionate cultural ambassador whose work bridges folklore and modernity with intent and depth.
As Deputy Chairman of the Association of Guardians of the Bulgarian Spirit, he plays a vital role in preserving and revitalizing the living traditions of Bulgarian culture - not just through music, but through national advocacy, education, and real-world celebration.
For over 15 years, Georgi has served as the General Sponsor of the "Zheravna" Festival, one of the largest cultural events in Bulgaria dedicated to authentic folklore. His support isn't just financial - he's an active curator and protector of the festival's artistic integrity, ensuring that every note, dance, and detail remains true to its roots while engaging new generations.
But Georgi's influence doesn't stop at preservation. As an Artist-Patron, he believes in giving tradition a new stage - one where ancient rhythms can live again through contemporary sound. His creative vision helped lay the foundation of GM PRODUCTION, where heritage meets pulse, and folklore finds its echo in the global language of electronic music.
Georgi has collaborated with a range of artists and cultural figures to infuse modern formats with deep ancestral soul. His background in cultural stewardship gives him a rare lens into authenticity - an asset that informs every project he touches.
Through GM PRODUCTION, Georgi works to make Bulgarian folklore not just visible, but audible, relevant, and unforgettable in today's soundscape. His commitment ensures that every track is more than a mix - it's a living memory, shaped for tomorrow.
From rustic roots to digital dance floors, Georgi Manev's mission is clear: to make folklore future-proof - and the future, spiritually rich.
